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Please bear with us as we are in the process of migrating our past blog posts.

3 simple ways of saying 'Thank You' to reach the inbox

For email marketers, saying a simple ‘Thank You’ can do wonders to your strategy as it can increase sales and customer loyalty. According to a survey, ‘Thank You’ messages receive twice the open rate and click-through rate than the normal messages. Furthermore, emails generate 13 times more revenue …


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6 ways to increase the open rate of your email campaign

For subscribers to scan your email, they need to open them first. If the emails fail to catch the interest, your messages reach the spam folder. In both cases, your marketing campaign is affected. Grabbing the attention of the customers and piquing their interest is not as easy because their inbox …


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5 reasons why you need an email newsletter template

Do you regularly send newsletters to the customers? Not only has the email newsletter stood the test of time, but it has proven to be a fruitful email tool. But, even after the success of newsletter, many businesses are hesitant to use it. Sending informative and creative messages to the readers is …


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How B2B Marketers will benefit from email validation?

Email re-engagement is an art and many marketers are unable to grasp these strategies to reach the target audience. Connecting with inactive customers is an essential tool for any email marketing campaign. You need to win back the trust of your readers by sending informative and relevant content to …


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4 ways of increasing sales with real-time email validation

Customers often get distracted by this process and end-up finishing the sign-up flow even though you do not want to use the product. Services such as confirmation messages undoubtedly increase the accuracy of customer data, but rarely result in any conversion on. Is your company still stuck up with …


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Reigniting the interest: steps for email re-engagement

…number of active people in your email list, the more ROI it will drive over the coming time…necessity of a sparkling clean email list. However, not everyone on your list will receive your messages enthusiastically. You need to segregate these customer and re-ignite the spark by …


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Never use dollar signs in email marketing campaigns

People use our email marketing software because they want assurance that we’ll be able to deliver their emails to their customer’s inboxes. This continues to remain as our priority and we do boast in high email deliverability rates. But no matter how many optimisations, softwares and processes we …


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How summer camps can benefit from email marketing

Summer camps rejuvenate and bring in a lot of fresh energy not only in the minds of the children, but also their parents. These camps are anxiously awaited by the children because they bond with new people and it comes as a relief for the parents as the child would be engaged in learning useful …


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How you can cure customer anxiety with email?

A customer fears the unknown and hesitates to make purchases even after knowing that the product or service you are offering will actually solve their problem. The fear of the unknown is one of the primary reasons why your signups are low. The reasons for not buying a product can be plenty, but all …


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Mastering email marketing campaign

Email marketing gives you the advantage of reaching directly in the mailbox of the customers, and if you are disturbing the customers with some content, you need to send meaningful content to grip their attention. A plethora of companies takes email marketing for granted resulting in wasted …


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3 strategies for email re-engagement

Email re-engagement is an art and many marketers are unable to grasp these strategies to reach the target audience. Connecting with inactive customers is an essential tool for any email marketing campaign. You need to win back the trust of your readers by sending informative and relevant content to …


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5 reasons to validate your email addresses

…the market for list validation. And, if you’re planning to focus on an email campaign, you need to focus on the auxiliary tools to win the trust of the target audience – using a bulk email checker. Be it banking, retail or infrastructure; all sectors rely heavily on email to send messages …


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